New gadget on the market. is playing hard and hit the competition with a new device, cheaper than Ipod and smarter than every other e-reader. Cool enough, no ?

What’s more, the story came from the French writer Voltaire and it sounds like this:

“The instruction we find in books is like fire. We fetch it from our neighbours, kindle it at home, communicate it to others, and it becomes the property of all.”

Beautiful device, I’m buying it although I have to wait till 15th of November.

Watch the official video here.

Better tomorrow,

PR Pret-a-Porter.